5 things in advisory this week 28.08

Earnings season is coming to a close and what a close it’s been. Just today we’ve seen many companies post their full year earnings and the first wave of COVID impacts can start to be seen in the numbers. Small business loan platform Prospa’s losses widened, Afterpay saw a spike in users but is still chasing its maiden profit. The market is as unpredictable as ever.

Here’s what happened this week:

1. Buy now, pay later company Afterpay halved its annual net loss to $19.8m, in a year where heavy investment in geographical expansion saw active customers more than double. More here.

2. Women are the deciders – A new study from Merrill Lynch Wealth shows Married women 45 and younger are twice as likely as older married women to make the financial decisions in their families. More here.

3. Supporting clients through COVID – there’s a great piece by HPH Solutions on how they’ve moved their firm online during these times, build deeper relationships with existing clients and build the practice. “The COVID-19 pandemic has almost been a perfect storm for financial planners. Those that didn’t have a planner were looking for advice and those that had a planner were questioning if they had the right planner to guide them through this event.” More here.

4. COVID-19 is accelerating the adoption of technology across the whole-of-wealth industry, but even before the global pandemic hit there were already systemic changes underway and Boston Consulting Group (BCG) makes a strong case for that in this insightful 32-page report,The Future of Wealth Management – A CEO Agenda”.

5. The future of wealth management is a combination of strong relationships and technology – it’s something Chris Ridd discusses in his weekly blog here.

The future of wealth management

COVID-19 is accelerating the adoption of technology across the whole-of-wealth industry, but even before the global pandemic hit there were already systemic changes underway and Boston Consulting Group (BCG) makes a strong case for that in this insightful 32-page report, The Future of Wealth Management – A CEO Agenda.

The report presents a common theme: at the core of challenges faced by the industry is the impact digital technologies are having on lowering entry barriers, resulting in increased competition, and commoditisation of services that were previously differentiated. So we can expect to see large wealth management providers increase market share due to scale advantages, and smaller niche or boutique firms will thrive as they charge a premium for their specialised expertise. And it’s those in the middle that will get squeezed out, BCG predicts.

I could go on about some of the challenges faced by wealth managers but I would prefer to look at the opportunities presented by technology which are well documented in this report, and best summarised by this statement: “The paradox of an information-rich society will be the poverty of time available to make sense of all the information on hand.”

At myprosperity we have always urged that software should do the heavy lifting for advisers. Whether that is collecting data, engaging clients digitally, better understanding clients at scale, identifying opportunities, etc. BCG affirms, “The ability to derive client-specific insights and act on them swiftly will separate the best firms from the rest.”

What is also covered in the report is the changing nature of the client demographic, as many Gen-X’s move into retirement and the client base rapidly grows to the Gen-Y and Gen-Z demographic. As we know, this is a cohort of clients that have heightened expectations when it comes to technology. After all, they are the first “always-on” generation. BCG asserts that “the clients of tomorrow will simply not accept working with a wealth management provider that does not have top digital capabilities to let them access what they need at any time they want.”

The good news is that human interaction and personal relationships still count. We have seen efforts by new fintech players moving to disrupt the industry with robo advice, machine learning and AI enabled insights. BCG assert that “trust” will remain essential, and argue that digital solutions alone will not be sufficient to establish trust. We agree the combination of great tech with good advisers is the formula for success.

5 things in advisory this week 20.08.20

Here’s what you need to know this week: 

1. Advisers may be exiting the industry but demand for financial advice is still strong. Over the three months to June 30, the adviser population dipped to about 21,600 – almost 1200 less than the previous quarter, when their numbers fell by 670, Adviser Ratings figures show. More here.

2. Setting up your firm for success doesn’t just happen – you have to be deliberate about the type of work you take on and how you position yourself. There are some key key questions to ask yourself here so you can set the right value proposition for your firm.

3. Is there more regulation and costs coming for advisors? The Financial Planning Association has expressed concern that together with needing to be registered with ASIC and the Tax Practitioners Board (TPB), advisers may need to be registered with the ACCC. More here.

4. JobKeeper changes – Staff employed by 1 July are now eligible for JobKeeper, an extension from the previous 1 March reference date. More here.

5. A little self care. The connection betwen financial wellbeing and mental health is strong. By looking after your finances, you’re looking after yourself. More here.

Connecting financial advice with good mental health

There is a strong link between financial and mental health.

A recent survey of more than 2,000 Australian respondents, conducted by Fidelity International, reported that almost half of us would worry about money at least weekly, and one in four at least daily.

A recent Firstlinks article reported, “We have enjoyed more than 25 years of uninterrupted economic growth and Australia has not experienced a recession since 1991.” And quite prophetically went on to say, “At a time when the economic outlook is starting to look more uncertain, only one in five believe they would be financially stable if they were to lose their job tomorrow, with almost three quarters saying they could only manage for a short period or not at all.”

Since the release of the survey our world has become a very different place.

There is no question that the financial situation of the average Australian household has deteriorated significantly, despite the optimism that is reflected in the share market.

Nearly four per cent of the working-age population have lost their jobs since March, and that number accounts for those who are currently on the JobKeeper programme – a further three million people. That equates to about 700,000 jobs and is double what we witnessed back in the last recession of the early 1990s, and four times bigger than in the aftermath of the 2008 GFC.

Probably of most concern, the asset class that we are most obsessed about, property, is showing signs of weakness due to two contributing factors – rising unemployment and declining immigration. Today, there are nearly half-a-million borrowers that have been granted loan deferrals, representing nearly ten per cent of all loans. These figures and current household debt levels lead us to doubt whether government stimuluses and low interest rates are enough to help.

Given these tough economic conditions, the importance of good financial advice to Australian households has never been more critical. Reflecting back to the Firstlinks article, it explains that people receiving financial advice are twice as likely to rate their level of financial wellbeing as high or very high, compared to those who are not receiving advice. Furthermore, 50 per cent of Australians receiving financial advice said their mental health had improved as a result, with 38 per cent reporting that their family life was better.

Often when we think about financial advice, the focus is on investment, risk and retirement, but clearly the linkage to more important aspects of mental and emotional wellbeing need to be considered. The role of the adviser has never been more important in these tough times and perhaps under-appreciated in terms of the positive impact it can have on people’s lives, beyond just wealth creation and risk management./

5 things in advisory this week 13.08

Here’s what you need to know this week: 

1. Something to celebrate! IFA has announced the finalists for the Women in Finance awards and our very own Karolina Kuszyk made the cut. We think she’s pretty great, but don’t take our word for it – you can watch an interview with her here.

2. The shift is on – HUB24 group executive, Nathan Jacobsen told Money Management that the supply and demand gap in advisory isn’t getting any better. “It’s estimated in 2025 there will be 3.1 million households in Australia which will require financial advice and will be able to afford it but what is currently happening with advice in terms of the exit versus the new entrants means that advisers will be able to service in the traditional way only two million of those households,” he said, adding: “So there is a huge gap which is emerging which is not a great thing for our country but into that gap is where I think innovation will respond with practices innovating and finding way to be relevant to low-value clients,” Jacobsen said. More here.

3. That supply and demand gap is only widening – $120bn in client money abandoned in the first half of 2020 as more than 1000 advisers leave the industry. More here.

4. How do you decide? There’s a great piece on Forbes this week which covers how to choose the right financial advisor. Factors to consider: What area of your financial life do you need help with? Do you need investment advice? Debt management? Maybe retirement planning? Look for someone who specialises in the areas you need help in.

5. But it ain’t all bad– These uncertain times are causing many advisers to push for positive change. Great podcast this week featuring Kim Payne, managing director of 9rock Consulting, with IFA host Sarah Kendell. More here. 

 

Meet myprosperity’s rising star, Karolina Kuszyk

I had the pleasure of interviewing our very own rising star, and finalist for the Fintech Leader of the Year, Women in Finance awards 2020 this week, and I’m stoked to share her story with you.

Karolina Kuszyk arrived on the technology scene thirteen years ago when she scored her first gig as a fresh graduate in an IT company. It was a hardware and IT solutions company, where she spent four-and-a-half years as an Account Manager under the direction of a formidable leader with a distinct vision of where technology was headed – into the cloud. They became one of the first Australian companies that moved to a virtual hosting environment, and Karolina was fortunate to be a part of it.

Her entry into the fast paced Fintech world came when she landed a job at MYOB seven years later. As a Field Partner Manager during a very competitive period when new entrant Xero was swiftly stealing market share, she found steering accounting firms from desktop software to the cloud challenging but rewarding.

Karolina joined myprosperity in 2016, at a time when there were only eight employees. She drove the gender equality hiring policy, resulting in several women being hired across Sales, Marketing, Technology, and Finance, including three senior managerial positions. Myprosperity has since quintupled in size, and Karolina has become a mentor to many of the women in the company.

What she enjoys the most about working for a Fintech is the pace, and realising the vision of its founder, Peter McCarthy. As someone who regularly demonstrates myprosperity to advisers, she has regularly witnessed that “Light bulb moment that flickers in their head, that this is an extremely wonderful piece of technology. That’s what really drives me in my role. I really do believe in our vision, and I think that’s really important in any Fintech company.”

She spoke of the formative changes the industry has undergone, “The biggest standout, at least more recently, is mobile apps. It’s really interesting to note the preference for doc signing on mobile apps. A lot of people prefer the app engagement.”

When I asked her about what she had wished she’d been told before starting in this crazy industry, her response was “It’s like trying to fly a plane, be the hostess, and the ground crew all at once. You’ve really got to multi-task, there’s a lot of work that goes on in the background.”

Her career highlight is, myprosperity winning Fintech Innovator of the Year three times in a row. “All the hard work that goes into helping firms transform digitally, and seeing so many of their clients get on top of their personal finances has been amazing.”

We spoke about role models in her career, and whilst a little awkward as interviewer, I was pleased she included me on that list given that at one time in our careers we were arch rivals, me at Xero and her at MYOB. I’m certainly glad that we are now on the same team. She also spoke highly of her good friend and mentor, Jo Alias, Head of Business Agility and Enablement at Medibank as someone she holds in very high esteem for her natural leadership abilities, and impeccable knowledge of the technology industry.

As for her career aspirations, she’s set her sights on becoming one of the Board of Directors. “I’m willing to take the risk because I really do believe in our vision, and I’m there for the long term.” So there’s a glimpse into the inspiring Fintech leader that Karolina is. On behalf of myprosperity and all your family and friends, we’re all gunning for your win but whatever happens, at least you will be able to take your dog to the (online) gala dinner.

Watch the interview here.